Recyclable chips packaging
A fully recyclable chips packaging that can be resealed multiple times and is more efficient to transport.
Year: 2018
Clients: ROVA en Circulus-Berkel
Status: Detailed Concept
Sketch of the new chips packaging
Generating ideas through sketches
Improving the design by making and testing physical models
The packaging can be resealed multiple times
The packaging is sturdier and can therefore be filled further than a standard chips bag
The production process of the new chips packaging
About the RECYCLABLE CHIPS PACKAGING
This innovative chips packaging has several advantages compared to a standard chips bag, the main advantage being recyclability. A standard chips bag is made from a combination of plastics and aluminum. The different layers of materials are bonded in such a way that they can't be separated, which makes recycling a chips bag almost impossible.
The newly designed packaging uses a combination of aluminium, carton and plastics. The materials of this package are fully recyclable because unlike a standard chips bag, the materials are not permanently bonded together. The recycling process is the same as for beverage cartons, for which the recycling infrastructure is already in place.
Data from a focus group showed that there could be high demand for a resealable chips package. To realize this feature in the design, a RVS strip was integrated in the top of the package. By folding the top of the package and indenting it, the package will stay closed and help preserve the chips for a longer time.
The Assignment
Standard chips bags cannot be recycled and are therefore incinerated in blast furnaces. ROVA and Circulus-Berkel, the two clients, are public companies that collect and process waste. As major players in the waste industry, ROVA and Circulus-Berkel experience the problems with the recyclability of chips bags at first hand. That is why they came up with the following innovative assignment: "Devise an innovative way to ensure that chips packaging can be better processed in the recycling process."
the designproces, details and more
Design Report